LexiPulse

Aim of this Privacy Policy

We acknowledge the critical importance of protecting the privacy of our website's visitors. This policy, alongside our terms of use and any other related documents, describes our data handling processes. By engaging with our website, you are agreeing to the terms of how we collect, use, and safeguard your personal data. Please read this policy carefully to fully understand our practices regarding your personal information and how we treat it.

Data Sourced from Your Engagement

We typically collect and process information you voluntarily provide. This may include details you input on our website forms or communicate to us through phone, email, or other means. It encompasses information provided during registration, subscription, product search, ordering, and issue reporting. Such information may include your name, contact details, financial information, personal description, educational background, and curriculum vitae.
During your website visits, we may automatically collect technical data such as IP addresses, login information, browser details, browsing behavior, and interaction with our pages. This may also include URLs, product views, page response times, and methods of navigating our website.
Data Obtained from External Sources
The data we receive from external sources may be merged with the information you provide us and the data we collect about you. Depending on the nature of the information received, we may utilize it independently or in combination for the purposes outlined above.

Rationale for Data Usage

We use your personal data for the following purposes:
  • Identification and authentication: We use your identification information to verify your identity when you access and use our Services and to ensure the security of your personal data. This is so we can comply with our contractual obligations to you.
  • Operating the Services: We process your personal data to provide the Services you have requested. This is so we can comply with our contractual obligations to you.
  • Improving our Services: We analyze information about how you use our Services to provide an improved experience for our customers of all our Services, including product testing and site analytics. It is in our legitimate business interests to use the data provided to us for this purpose, so we can understand any issues with our Services and improve them.
  • Communicating with you: We use your personal data when we communicate with you, for example, if we are providing information about changes to the terms and conditions; if you contact us with questions throughout the application process; or for sending you newsletters and publications. It is in our legitimate interests that we are able to provide you with appropriate responses and provide you with notices about our Services.
  • Marketing: We use your personal data to build a profile about you and place you into particular marketing segments in order to understand your preferences better and to appropriately personalize the marketing messages we send to you. It is in our legitimate interest to provide more relevant and interesting advertising messages. Where necessary or required by law, we will obtain your consent before sending such marketing messages.
  • Exercising our rights: We use your personal data to exercise our legal rights where it is necessary to do so, for example, to detect, prevent and respond to claims of fraud, intellectual property infringement claims or violations of law or our standards of conduct, university policies, or our terms of use.
  • Complying with our obligations: We process your personal data to, for example, carry out fraud prevention checks or comply with other legal or regulatory requirements, as required by law.
  • Customizing your experience: When you use the Services, we use your personal data to improve your experience of the Services, such as by providing interactive or personalized elements on the Services and providing you with content based on your interests. It is in our legitimate interests to provide you with a customized experience.
  • Keeping our records accurate and up-to-date: This processing is necessary to comply with legal obligations and to serve our legitimate interests in efficient management and administration.
In addition, we may use your sensitive personal data for these and other purposes, including:
Statistical reporting: Information revealing racial or ethnic origin that may be voluntarily disclosed during the application process may be used for purposes of statistical reporting related to diversity and/or to comply with legal or regulatory requirements.
We may also anonymize your personal data in such a way that you may not reasonably be re-identified by us or any other party, and we may use this anonymized information for any purpose.

Third-party web sites

We might collect personal information from various sources, including business partners and public databases. This data may be integrated with existing information to better serve and identify potential clients and others who might be interested in our services.

Data and Privacy Governance

We keep your personal information only on secure servers within secure facilities with updated firewall protection. The data you provide may be transferred, stored and / or processed by our staff or the staff of one of our suppliers. By providing us with your personal data, you agree to carry out your transfer, storage or processing. We will take all measures reasonably necessary to ensure that your data is treated securely and in accordance with the Privacy Policy.

International Laws and Regulations on Data Privacy

Mandatory Disclosure of Data for Legal and Safety Reasons
Our organization is sometimes legally obligated to disclose personal information in response to lawful demands by public authorities, including for law enforcement or national security purposes. This includes complying with court orders or legal processes that require us to share information.

Further Regulations

User Interaction Data
When you post comments, we collect relevant data such as your IP address and browser details to aid in spam detection. A unique anonymized string from your email may be used to verify your use of our services. Upon comment approval, your profile image may appear publicly associated with your comment.

Understanding and Managing Cookies

Cookies are small data files sent from our servers to your browser and stored on your device, helping us improve service delivery. You can manage cookies through your browser settings, including deleting existing cookies, which may affect service functionality. More information on cookie use can be found in our Cookies Policy.